Expansion of the customer base is a key priority for most small businesses. Business growth is a long-term process and can be challenging. Which is why entrepreneurs should consistently work towards lead generation. So, what is lead generation exactly? Let us first understand what constitutes a lead.

So in the first part we discussed the idea that there ar few things that we are really entitled to as Americans except for life, liberty, and the pursuit of happiness, but we are participants in the American dream and we should believe we can obtain it. The question becomes