It appears Nike is doing just fine in the wake of one of the most predictably divisive marketing campaigns in recent memory. Ten days after Nike announced that Colin Kaepernick would be the face of its “Just Do It” 30th anniversary ad campaign, the sports apparel behemoth’s stock price closed at an all-time

• Productivity is Microsoft’s key buzzword, and this also contributed to its success

What Made Microsoft So Successful?

One of the critical things that made Microsoft a successful business is because of the company’s standards. Bill Gates founded Microsoft in 1975, and they have the resilience and ability to respond to changing technologies, business opportunities, and market demand. Moreover, they revolutionized how we live.

Bottom Line

There are lots of lessons from Bill Gates’s success story. His incredible vision has marked his career. Nonetheless, Microsoft beat out the competition mainly as the company focus on innovation. Today, Microsoft has shifted away from consumer tech to becoming advertising-based online services.

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