Local SEO is of much significance for any business. Almost 50 percent of overall Google searches look for local information. It means if you have not optimized your website for local searches, you are majorly missing out on a vast chunk of your prospective customers. Put simply, local SEO is paramount if you desire your business to keep itself relevant.

How can you maximize the benefits from Twitter on your site to increase your followers, increase engagement and increase the size of your business?