Posts Tagged
aol
AOL to Take Over Microsoft’s Display Ad Business, Use Bing
©2015 Bloomberg News NQQAKLSYF01T (Bloomberg) — Microsoft Corp. is getting out of Web display advertising, with AOL Inc. taking over the business and letting the software maker focus on mobile and cloud computing. AOL will use Microsoft’s Bing Internet search engine instead of Google Inc. as part of the 10-year
From Google-to-AOL-to-What? Is the Big Question for Tim Armstrong
©2015 Bloomberg News NO9OHQ6KLVRF (Bloomberg Business) — When Tim Armstrong took over AOL Inc., it was running on fumes from its passé dial-up business and pretty much written off as done. Then Google Inc.’s former top ad executive spent more than $1 billion on acquisitions to turn it into an
