What do you think is the best way to determine what consumers want to buy? Their age? Maybe their ethnicity? Their location? While these factors can provide a small indication of what people want, the best way to find out what people want is by examining the keywords they utilize on search engines.

Greed, the psychological (self-centered, narcissistic, and alienating) need to accumulate more and more wealth producing capital assets at the expense of others, is itself a product of, and is DRIVEN BY INSECURITY and FEAR. Shylock in Shakespeare’s Merchant of Venice, Scrooge in Dicken’s Christmas Carl, and Mr. Potter in This American Life are all self-centered, narcissistic, alienated icons representing the issue of greed in the annals of literature.