Digital Marketing is now an essential part of any business marketing strategy. With the rise of social media and the advent of smartphones, digital marketing has become more important than ever before. More and more businesses are relying on digital marketing to advertise their products and services to potential customers.

Every enterprise is going through a massive digital transformation. In the past few years, the term digital transformation has taken over the entire world. Every company is trying to make its mark in the digital space using technologies and solutions to fulfill the needs of its customers, partners, and suppliers.Enterprises also must reimagine their existing business model to reap digital benefits. Customer expectation is changing rapidly due to the availability of a vast amount of information and dynamic demands.

In recent years, many more organizations have established Business Continuity Management Plans (BCP’s) which define the different processes of avoiding and recovering from potential disasters to their business. With the number one goal of a Business Continuity Plan (BCP) serving to allow for continuation of operations while recovering from a disaster, the key component of the success of BCP’s relies on the organization’s resilience programme.

Is it easy to make money from apps? Is this the most prominent question? There are many ways and approaches to bring in cash by monetizing an application, yet which are the top alternatives in the current scenario?

The COVID-19 pandemic undoubtedly changed the scope of various industries around the world. At this point in the pandemic, we’ve grown accustomed to wearing masks indoors, seeing limited seating in restaurants and working remotely. However, the pandemic also changed the media landscape. Although some may think it is impossible for the digital industry to be affected by a virus, there are various ways this field has changed over the course of covid.

Should you apply for an asset based loan or a cash flow based loan for your business?

A Term Plan That Refunds You Premium? Learn More!Among the several types of life insurance products available in the Indian financial landscape, a term insurance policy is the simplest and most self-intuitive option available. It’s essentially a pure life cover that solely focuses on sustaining your family’s finances in the event of your demise.

Acutely aware of the environmental impact of unrecyclable rubber, UK-based rubber engineers Martin’s Rubber Company were inspired to develop a completely sustainable and unique rubber recycling process. Known as Remould™, this innovative new approach enables them to break down, re-vulcanise and remould nitrile rubber into brand-new moulded products.

As a Startup, you are new in business and with less experience, you are looking for your prospects. Starting from zero seems difficult. Then startup starts looking for customers by randomly targeting anyone from the population and these prospects waste a lot of energy resources and time as they have a very minor chance of conversion to become customers.

As online platforms improve their marketing features, online businesses can quickly and efficiently devise marketing strategies for their products or services. Overall, online stores reach more people to convert into customers effectively if done correctly.