by Sonu Singh

In present, 95%- of the people around the world surf in cyber space most of the time of a day. Consequently, Internet has become as essentials as among most of the people. People do blogging on the internet since many years ago. There is no exact one reason behind it: several reasons could be given such as for entertainment, for money, as a hobby, to gain fame, etc.  

However, with the time, there are millions of websites/blogs created on the internet. People for a blog is everything to a blog owner as just creating a blog does not fulfil any of the bloggers’ desires. It requires some strategies to be worked out. Every blogger’s desire is to have a great audience on their blogs. They want to see so many people read on their blogs and interact on your blog, this article will help you out.

A successful blog is every blog owners’ desire. The success of a blog could be written like this: a huge audience interacting with the blog, high rate of revenue, meaningful content, etc. A huge blog audience for a blog is important among them.

What is blog audience?

Blog audience is the people who come to a blog to read blog content and spend time on the blog commenting, carrying discussions, etc. The audience of a blog is also known as “Blaudience”. The techopedia explains blog audience as follows:

“A blog audience is the group of people who visits and returns to a blogger’s site. Developing a true audience – as opposed to gaining unique visits through search engine optimization – is a tall order for bloggers as Internet users tend to have variable tastes”

Getting people to read your blog (improving blog audience) is not that easy unless you do the right strategies. It is a common complain that blog owners suffer from low levels of blog audience. They say that they did everything necessary but did not get what they want. But the truth is they did not do what is necessary. Most of the blog owners choose wrong strategies thinking that they are doing well. But, when the disaster comes, they start complaining. Let’s see what are the right strategies are.

To get people to a blog, the following strategies are well known and are effective.

1. Work on SEO
2. Build an audience through social media
3. Create quality and useful content
4. Enable comments
5. Ask for feedback
6. Promote your blog
7. Avoid disturbing ads

1.Work on SEO

SEO-Search Engine Optimization- is an important element of a successful blog. Working on SEO makes your blog more discoverable. As much as your blog is discoverable, you will able to get more people to read your blog. If you neglect to work on SEO, you will face a lot of trouble because SEO is what makes your blog go among people. Yes, you would say that there are blogs who got a big blog audience without working on SEO but working on other strategies. That is just a shot in the dark. Strategically, they are not perfect on SEO. You might feel sick of working on SEO as its positive results come with the time. But, you will feel that it was a blessing in disguise when you make your blog successful. If you do not know much about SEO, you can start learning SEO and strategies online. It is easy to learn. When you create content for your blog, such as articles, write them according to SEO tips. For that purpose, you can use SEO tools such as Yoast.

2.Build an Audience through Social Media

This is also an effective and easy tip to get people to read your blog. This is how you need to do this. Create some pages of your blog on social media such as Facebook, Twitter, Pinterest, YouTube. After that, share every content- or what you feel more important- that you create on your blog with the corresponding links. Not only that but also share attractive images with them. By doing this, people all over social media start to know about your blog. Moreover, you will be able to get more people to read your blog.

3. Create Quality and Useful Content

When you create content for your blog, do not create content without a plan and low on quality and useless. Try to be updated on what people are looking for these days. Have a clear idea of what content is useful for your users and what content is not useful. Always create unique and high-quality content so, that makes people come to your blog to read. As you create quality and useful content, your readers tend to share with their friends too. That is an advantage for you.

4. Enable Comments

Comments are the voice of the people who come to read your blog. Through comments, they express their ideas, ask questions, carry out discussions. So, enabling comments creates more engagement of people on your blog. If you still haven’t enabled comments on your bg, just enable comments on your blog without hesitation. As people come and see the comment section, they start commenting and spend more time on it. It is very useful for you not only in getting people to read your blog, but also improving SEO: remember,  comments are a ranking factor. When you enable comments, try to choose third-party commenting systems like Hyvor Talk. If you are a beginner blogger, and do not have money, do not make it an excuse for not enabling comments. There are free commenting systems for beginners like you.

5. Ask for feedback

When you create content on your blog, ask for feedback from your readers regarding content and blog. When writing content, try to write in a conversational way which makes your readers feel that the content is written just for them. Ask question when writing content as well as asking for their feedback. By doing this, people start answering your question and give answers for the questions you have asked. For this procedure, enabling comments help a lot.

6. Promote your Blog

This is also an effective strategy of getting people to read your blog. Promote your blog on Facebook, Google, and other possible places through ads. Use attractive captions for those promotional ads too: that makes people come to your blog. You can also offer your users attractive offers if possible.

7.Avoid Disturbing Ads

When it comes to a blog, commercial ads are the main way of earning money through the blog. Blog owners use Google Ads, Carbon Ads, and other ads. Among them, sometimes they become so disturbing and interrupting to your blog readers. As they come and read content on your blog, ads start popping up and disturb them. Everyone does not like to be disturbed. Disturbing ads cause to have low numbers of readers. So, avoid those disturbing ads.

The above-mentioned tips/strategies are the main among strategies of getting people to read your blog. Through these strategies, you will able to improve your blog audience and as well as personal experiences. On the way of improving your blog audience, you will find new effective strategies on your own. Share with them among others. As a pro tip, let me give you this. As you find new methods of getting success, and gain experiences, try to create content regarding them on your blog.

Sonu Singh

Sonu Singh is an enthusiastic blogger & SEO expert at 4SEOHELP. He is digitally savvy and loves to learn new things about the world of digital technology. He loves challenges come in his way. He prefers to share useful information such as SEO, WordPress, Web Hosting, Affiliate Marketing etc. His provided knowledge helps the business people, developers, designers, and bloggers to stay ahead in the digital competition.